Countless tech companies (even fictitious ones!) adopt Apple's, Google's and Facebook's Company Values en masse, believing they will provide the foundation to replicate the trio’s incredible success.
An originalwill however always be more valuable than a copy.
We are not Google, Apple or Facebook.
We never will be, nor do we want to be (as strange as that may possibly seem to some!).
Reflecting our surroundings, we are proud products of our environment, forever in debt to the countless local visionaries, mentors and everyday heroes whose words of wisdom are interwoven in our company's fabric.
"As Jony Ive says, companies and their products are testaments to those who created them. They reflect their values".
